Ho Hum Media / Media directory

Research Sources

Source links supplied with the website content. Research figures on channel pages retain their original dates and source labels. Ask for current rates and audience information before booking.

• Talkers, 2026 Heavy Hundred: https://talkers.com/heavyhundred/
• Adweek TVNewser, Q1 2026 cable ratings: https://www.adweek.com/tvnewser/this-is-the-first-quarter-2026-cable-news-ratings-report/
• Adweek TVNewser, Q2 2026 cable ratings: https://www.adweek.com/tvnewser/here-are-the-2nd-quarter-of-2026-cable-news-ratings/
• Adweek TVNewser, week of Sept 14, 2026: https://www.adweek.com/tvnewser/week-of-sept-14-2026-cable-news-ratings/
• May 2026 cable news program ratings (Adweek/Nielsen via Yahoo): https://www.yahoo.com/entertainment/tv/articles/cnn-ms-now-fox-news-144319069.html
• Fox News August 2026 ratings (The Desk): https://thedesk.net/2026/09/fox-news-summer-ratings-2026/
• MS NOW and Fox, Sept 2026 (TV Insider): https://www.tvinsider.com/1293153/ms-now-ratings-cnn-fox-news-september-2026/
• Fox News Q1 2026 (Fox News): https://www.foxnews.com/media/fox-news-channel-wallops-cnn-ms-now-viewership-during-first-quarter-2026
• Edison Research, Top 50 Podcasts Q2 2026: https://ssrs.com/news/the-top-50-podcasts-in-the-u-s-q2-2026/
• Edison Research, conservative podcast audience shifts: https://ssrs.com/insights/right-wing-podcast-power-shift/
• Cumulus, Dan Bongino relaunch: https://www.cumulusmedia.com/2026/01/12/dan-bongino-returns-to-the-cumulus-podcast-network-with-the-relaunch-of-the-dan-bongino-show/
• Cumulus, The Bongino Report PM: https://www.cumulusmedia.com/2026/08/17/the-bongino-report-pm-with-dan-bongino-and-shawn-farash-to-launch-nationwide-on-august-24th/
• Talkers, Dan Bongino tag page (Triton ranker): https://talkers.com/tag/dan-bongino/
• Cumulus, Mark Levin contract: https://www.cumulusmedia.com/?p=11881
• Westwood One, Liberty's Voice release (Feb 2026): https://stocks.observer-reporter.com/observerreporter/article/gnwcq-2026-2-17-mark-levin-to-launch-new-vodcast-series-across-youtube-and-rumble
• The Clay Travis and Buck Sexton Show (Wikipedia): https://en.wikipedia.org/wiki/The_Clay_Travis_and_Buck_Sexton_Show
• Washington Times on Talkers Heavy Hundred (Hannity 16.2M, June 2023): https://www.washingtontimes.com/news/2023/jun/15/inside-beltway-sean-hannity-leads-talkers-magazine/
• Washington Times on Talkers audience (Jan 2020): https://www.washingtontimes.com/news/2020/jan/2/inside-the-beltway-nielsen-media-research-reality-/
• The Laura Ingraham Show (Wikipedia): https://en.wikipedia.org/wiki/The_Laura_Ingraham_Show
• Axios on Salem's Kirk-slot replacements: https://www.axios.com/2025/12/17/charlie-kirk-radio-scott-jennings-alex-marlow
• Inside Radio, Kirk anniversary special: https://www.insideradio.com/free/salem-media-to-honor-charlie-kirk-with-one-year-anniversary-special/article_24638897-dba9-4aa0-8b45-46676fdab2b9.html
• RadioInsight, Michael Savage leaves radio: https://radioinsight.com/headlines/198897/michael-savage-to-end-radio-show/
• Rumble Q1 2026 results: https://www.streetinsider.com/Press+Releases/Rumble+Reports+First+Quarter+2026+Results/26494827.html
• MNTN, Pluto TV users: https://mountain.com/insights/what-is-pluto-tv/
• iHeartMedia Q2 2026 (SEC 8-K): https://www.sec.gov/Archives/edgar/data/0001400891/000162828026055243/ihmediaearningsrelease2026.htm
• SiriusXM Q2 2026: https://investor.siriusxm.com/news-events/press-releases/detail/2289/siriusxm-reports-second-quarter-2026-operating-and
• SiriusXM Q2 call highlights: https://www.nasdaq.com/articles/sirius-xm-q2-earnings-call-highlights
• Added sources (pages 40 to 53)
• Nielsen, May 2026 Gauge: https://www.nielsen.com/news-center/2026/streaming-embarks-on-annual-summer-ascent-in-nielsens-may-2026-gauge-reports/
• Nielsen, January 2026 Gauge: https://www.nielsen.com/news-center/2026/tv-viewing-hits-12-month-high-in-nielsens-january-report-of-the-gauge/
• TheWrap, March 2026 Media Distributor Gauge: https://www.thewrap.com/media-platforms/streaming/nielsen-media-distributor-gauge-march-2026/
• Nielsen distributors index, proposed Fox-Roku deal (Yahoo Finance): https://finance.yahoo.com/media-advertising/articles/nielsen-distributors-index-youtube-gains-120000443.html
• AI Digital, CTV statistics: https://www.aidigital.com/blog/connected-tv-stats
• Adwave, CTV forecast: https://adwave.com/resources/ctv-advertising-forecast-2026
• Digital Applied, CTV performance guide: https://www.digitalapplied.com/blog/connected-tv-ctv-advertising-2026-performance-marketer-guide
• Analysis Atlas, CTV scorecard (eMarketer upfront figures): https://analysis-atlas.com/research/connected-tv-ctv-programmatic-video-advertising/
• Coinis, CTV glossary (Prime Video 2024 figure): https://coinis.com/glossary/connected-tv-ctv
• IMARC, in-game advertising: https://www.imarcgroup.com/in-game-advertising-market
• Levvvel, gaming advertising statistics: https://levvvel.com/statistics/gaming-advertising/
• Mordor Intelligence, in-game ad market: https://www.mordorintelligence.com/industry-reports/in-game-advertising-market
• Roblox Q2 2026 SEC filing: https://www.sec.gov/Archives/edgar/data/0001315098/000162828026051059/ex991-robloxq22026earnin.htm
• Roblox Q2 2026 supplemental: https://s27.q4cdn.com/984876518/files/doc_financials/2026/q2/Roblox-Q2-2026-Supplemental-Materials.pdf
• Interspace Music, Roblox age mix: https://interspacemusic.com/blog/roblox-daily-active-users-fall-to-123-million-in-q2-2026/
• OpenAI, ChatGPT Ads $1 billion run rate: https://openai.com/index/expanding-access-to-ai-with-chatgpt-ads/
• OpenAI, ChatGPT Ads expansion to Southeast Asia: https://openai.com/index/chatgpt-ads-expands-southeast-asia-taiwan/
• Search Engine Land, OpenAI ad stack: https://searchengineland.com/openai-expands-chatgpt-ads-globally-and-builds-out-its-ad-stack-487125
• ALM Corp, ChatGPT ads launch: https://almcorp.com/blog/chatgpt-ads-aggressive-placement-pricing-analysis/
• Launchcodex, ChatGPT ads breakdown: https://launchcodex.com/blog/performance-marketing/chatgpt-ads-breakdown/
• Growth Syndicate, ChatGPT ads pricing: https://www.thegrowthsyndicate.com/resources/chatgpt-ads
• Jolly Good Web, ChatGPT ads timeline: https://www.jollygoodweb.com/resources/chatgpt-ads-what-advertisers-need-to-know-in-2026
• Stub Group, ChatGPT ads measurement updates: https://stubgroup.com/blog/how-to-advertise-on-chatgpt-the-complete-guide-for-2026/
• WARC, TikTok US ad revenue forecast: https://www.warc.com/content/paywall/article/warc-curated-datapoints/tiktok-us-ad-revenue-forecast-to-hit-145bn-in-2026-38-of-its-global-revenue/en-gb/162277
• MediaPost, TikTok NewFront: https://www.mediapost.com/publications/article/413918/tiktok-newfront-highlights-us-venture-ad-reach.html?edition=142077
• Skillademia, TikTok statistics: https://www.skillademia.com/statistics/tiktok-statistics/
• Reddit Q2 2026 results (SEC): https://www.sec.gov/Archives/edgar/data/0001713445/000171344526000098/earningspressreleaseq226.htm
• Reddit Q2 2026 shareholder letter (SEC): https://www.sec.gov/Archives/edgar/data/0001713445/000171344526000098/exhibit992q226.htm
• Reddit Q2 2026 call transcript (Motley Fool): https://www.fool.com/earnings/call-transcripts/2026/07/30/reddit-rddt-q2-2026-earnings-call-transcript/
• Reddit Q2 2026 outlook (Zacks via Yahoo Finance): https://finance.yahoo.com/media-advertising/articles/reddit-q2-earnings-beat-ad-174900520.html