Advertise Your Limousine Service on Radio! 888-449-2526

Limousine Service Wins with Radio!

Advertising your limousine service on the radio can be a terrific way to reach new customers and promote your services. 888-449-2526. Radio advertising can reach a local and regional audience and has been shown to be effective over and over to reach people who are in need of specialized transportation services.

Obviously, city size matters. But if there is an airport close by, or college(s), a limo service can do quite well. Your limo service could be unique in your area, or one of many. It’s best to think through how to stand out from the rest by making an ad that convinces your prospective clientele why you are better than the rest!

To make the most of radio advertising, it’s important to have a message that is informative, memorable, and makes an emotional connection. We can help you create a compelling radio ad!

Here are some fundamental suggestions:

What is your target audience? Weddings, business conferences, graduations, parties, career promotions, and other important events! Your target market may be larger than you realize!

If you have an established name already, a 30-second spot can do the trick. A 30-second spot is about 70-75 words. But if you are new to the area, or trying to boost your limousine business, you should seriously consider doing 60-second spots. 60-second spots use twice as many words and you can pitch your business name, website and phone number more than once.

Will you use a voice-over artist to deliver your message? If you, the owner, have a great voice, you can voice your own ad. Otherwise, we recommend a professional voice over talent. We can help with our voice over talent team. Think about what will be most effective in capturing the attention of your audience and getting them interested in your limousine service. Need help script writing? We can help with that, too! 888-449-2526.

It is important to focus on the benefits of your limousine service. Highlight your great prices, and perhaps include short testimonies of your past satisfied customers. If your limousine service does airport transport, or you have other luxury vehicles available offering the same services but at lower prices, mention that, too.

Our media planners can help you to maximize the impact of your radio ad by educating you regarding the best times of the day when people are likely to be listening. They can help you determine if you should air your ad during the morning or afternoon drive time, or during midday or early evening hours.

It will help you to know the effectiveness of your ad (or ads) by tracking the results of your radio advertising campaign. Use tracking codes to record the response rate and adjust your advertising strategy appropriately.

Radio continues to be remarkably popular because it is so widely available – like, everywhere. It is a free technology that allows listeners to hear their favorite music stations or shows without paying a dime, and it doesn’t require any special equipment. Even with the increasing popularity of streaming radio services and podcasts, radio is still one of the most widely-used mediums around the world.

Radio produces results like no other media. More than TV, more than social media, more than all other advertising mediums. “Radio listeners are also really loyal—they tend to be the same people who will support local businesses in person, too.” nationalpublicmedia.com

With careful planning and execution, advertising your limousine services on the radio can be a powerful tool for reaching new customers and increasing your business.

We can always help you get the specific radio advertising rates for the station(s) in your area, as well as nationally. Also, depending on your ad campaign, you can save money by asking about remnant rates.

We’re here to help you step by step, with media planning, script writing, voice over talent and ad production. Call us at 888-449-2526.